It started with the slip dress, then it was denim jackets and ditsy print tea dresses. Now, it is the turn of the humble puffa jacket to put the 90s back on the fashion radar. If there is one statement jacket style guaranteed to be warming the shoulders of the fash-pack on the bitterly cold streets of London and New York in February, it is this padded autumn/winter wonder. Vogue has deemed it the ‘it-coat’ of the season and we all know how influential the sartorial stamp of approval is when it comes via Anna Wintour et al.

The great news is that this is one of those rare high-end trends that is as comfortable as it is chic. Those plush, padded rolls don’t only keep you warm, they prove you’ve got a finger on the fashion pulse too. And those worried about all that padding adding extra inches really need not; the puffa jacket is far more flattering than you might think.

Here at Robinsons, we have three takes on the trend, all of them completely different but each equally appealing. Belstaff has stamped a tough girl edge on the look, complete with a thick fur collar and leather buckle detail, whilst Michael Kors has cinched the waist of its bright red style with a thick black belt, taking it from simple to Gstaad-style sophisticated. For those looking for a winter weekend staple, Armani’s take on the trend is a more casual affair, emblazoned with an all-over micro logo.

Visit us in store today to shop new season outerwear, including the must-have puffa jacket, from autumn/winter’s hottest designers.