It doesn’t matter whether you’re headed for the beaches of blustery Britain or sun seeking in Santorini, there’s simply no excuse for bad beachwear. Whatever your summer holiday plans involve, a pair or two of stylish swim shorts are a suitcase essential. With that in mind, say hello to the newest brand to arrive in store and on the shelves of Robinsons, Bowler & Beach.

Established by brothers Matt and BJ, Bowler & Beach takes light-hearted British design and adds a touch of Portuguese flair, creating vibrant swim shorts that stand out on the beach for all the right reasons.  

Matt and BJ spent their childhood summers on the beaches of Portugal’s Algarve. Now, through Bowler & Beach, they’re conveying the colour and excitement that comes with spending a day in the sun with friends and family so well that you can almost smell the sea air.  The brothers know that London is one of the world’s design capitals, which is why those famous animal prints are designed right here in the UK capital. When it comes to production, the brothers turn to Northern Portugal, where luxury swim shorts have been made for years on end. Throw in great quality quick-dry fabric, luxury detailed trims and the craftsmanship of Portugal’s most talented, and you’re left with beachwear so good, it almost seems a shame to hide it away in the water.  

The Animals collection isn’t your average, meaning you’ll be centre of attention on the beach, by the pool or on the boat. Lobster, seahorse, swallow, elephant, stag or octopus; which Bowler & Beach man are you?  

Shop brand new Bowler & Beach, plus more of your summer holiday suitcase essentials, in store now at Robinsons.